Formlabs White Paper:

Tip Sheet: Selling Custom Jewelry

Your Guide to the Custom Sales Experience

Custom design is the future of the jewelry industry, and your business needs the best tools to adapt. As tastes and budgets continue to change, clients demand excellence in quality and personalized service more than ever. Whether you're an independent retailer or a custom jewelry designer, the right approach to the sales experience will help you carve out your place in the hearts and minds of buyers.

This guide will teach you:

  • Step-by-step directions for structuring custom appointments
  • Recommended workflow for sales associates
  • How to convey the value of custom design
  • Where 3D printing fits into the jewelry sales process

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